Our Story

Where Connections Make a Difference.

UNICO Group is a client-focused insurance and financial services provider headquartered in Lincoln, Nebraska. We offer a consultative and relational approach to our customized solutions for clients all around the nation.

As an ESOP organization, every one of our team members is a part owner and gets to celebrate our companies’ biggest successes as their own. We take pride in our vibrant culture that is contributed by each of our team members living out a shared set of core values. From professionalism and trust to team players and positivity, our crew meets these values daily to create our family-like environment.

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Our Brands

Midlands Financial, a division of UNICO Group
Offering Retirement Plans and Financial Planning that enhance the lives of our clients.

UNITEL, a division of UNICO Group
Providing risk solutions specifically for the telecommunications industry.

Our Approach

We take pride in our expertise and know trust can’t be assumed. It has to be earned. And as we earn it, you’ll begin to understand that what we value most are relationships. We find our business to be personal, compassionate, and fun. So when we’re building a new relationship, we’re really making a new friend who we can work with to help solve problems, navigate solutions, and celebrate achievements.

The truest definition of success in our world is shared success between partners. That includes you, your family, and your business; our employees; and the communities we serve.

Our Achievements

BPTW 2019

2019 Lincoln’s Best Places to Work

2016 Top Performing Agency by the Independent Insurance Agents & Brokers of America

2012 Recipient of the Better Business Bureau Integrity Award


10 Times Recipient of the Best Practices Agencies in the Country

Our Core Values

Continuous improvement

Focus on quality

Excellence in all that you do

Always do the right thing

Unlimited integrity

Respect for all

Keep our promises

Be authentic